SEO Audit Checklists

  1. Is Google Analytics Installed?
  2. GA duplication check
  3. Is Search Console setup?
  4. Are there any Search Console errors?
  5. Google cache analysis
  6. Is there a sitemap.xml file?
  7. Is there a discrepancy between indexed pages in Google and Sitemap?
  8. Are any invalid pages in the sitemap?
  9. Are there any negative search results for the brand?
  10. Are there any negative Google Autosuggest?
  11. Is there a Google News sitemap.xml file?
  12. Any manual actions?
  13. Are there any crawl errors?

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